Posts tagged Women in Healthcare
Is That Tweet Legal? Influencer Marketing Compliance Considerations

As influencers continue to engage closely with healthcare and digital health brands — and the lines between marketing, communications and education continue to blur — understanding the rules of engagement and having defined social media guidelines in place are imperatives.

We asked one of the industry’s Vital Voices, Po Yi — a partner at Manatt, Phelps & Phillips, LLP, focused on media, advertising and marketing — to weigh in on the questions she’s hearing most from clients today, and how she is helping guide healthcare organizations safely through the influencer marketing and engagement labyrinth.

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Vital Voices: Julie Murchinson, CEO of Health Evolution Summit, on the Power of Community and Driving Diversity in Healthcare

What makes the Health Evolution Summit different from the plethora of other healthcare conferences in the industry? For Julie Murchison, CEO of Health Evolution Summit, it’s all about the power of the community, and bringing together healthcare executives, innovators and policy makers to make massive health disruption possible.

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